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| To promote the image of the company with the media |
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| To interact with the media personnel and feed them with the latest information on company’s achievements, future plans etc. |
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| Arrange for road shows wherever necessary and provide enough mileage for the brand image with the media |
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| Provide information to the media only after the information has been approved by the management and adhering to statutory regulations |
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| Arrange for one to one meeting for the management with the media |
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Establish personal rapport with top media personnel and ensure frequent and timely release of news on us at regular intervals |
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| Interact and co-ordinate with the company’s PR agency at Mumbai |
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| Feed back from the media about the company’s image |
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| Get correct feed back from the media on the image of the company and suggest correction course wherever necessary. |
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| Document the feedback and send the same to the management for review |
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| Based on the feed back offer your views and suggestions for improving the brand image of the company, at monthly intervals |
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| Manage media representatives and /or media persons in other places in India |
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| Prepare the budget for your PR efforts and to manage within the budget. |
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| PR process Implementation |
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| Co-ordinate preparation / building of brand image of the company with the management. |
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| Provide senior level interface with the media personnel and co-ordinate with reporters to ensure that the information and advertisement are covered at the correct and planned section of the media. |
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| Assume overall responsibility for the success of the PR activities of the company |
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